A2 homework and study periods work

If you haven’t made a TA profile , do so.

Then consider and make a list of ways you are going to target / attract this audience.

If you have made a slidely – great! But you need to add a list of features beneath it….use this list.

•Age

•Gender

•Race

•Culture

•Demographic

•Lifestyle

•Class

•Concerns

•Aspirations

•Social group

•TA Research 1 – focus group – initial ideas.

6 students [ 3/3] play song explain your ideas for each verse/ image/ narrative and record their responses on your phone. Put this up on the blog via technology eg soundcloud/ Chirbit/Online ConVert

•TA research results and analysis and how this has affected your planning and creativity

MV research/ TA research/ Ancillary research – put into prezi/ emaze/ powtoon/ thinglink/ bubbl.us

ISSUES to address

•Missing similar product research : you should have at least 8. Number your music video research posts. Read and respond to comments.

•Missing research into digipaks/ adverts and the institutions that produce them.

•No beat script

•No full script

•No Carol Vernallis

Post: Research conclusions: codes and conventions

List / copy and paste your findings [ this is why you should have lists]

Refer to: Goodwin, Vernallis, Todoroz, Propp, Dyer, Hall, Blumler & Katz, Perkins etc